Sell-Side Advisory | Industrial Powder Coating & Metal Finishing | Lilburn, Georgia
George Osentoski founded Quality Powder Coatings in 1995, opening the company from a 3,000-square-foot facility in Lilburn, Georgia. Five years later, he purchased the land and building across the street and moved the business into the larger footprint that would support its growth for the next two decades.
The business developed steadily around a straightforward formula: consistent, high-quality industrial coating work delivered project after project.
Quality Powder Coatings served a diversified commercial customer base that included sheet metal fabricators, architectural metal shops, automotive companies, lighting businesses, and tradeshow and exhibit customers.
The company built that base almost entirely through word of mouth, spending little on formal advertising while earning repeat business through reliability and consistent quality.
After more than two decades building Quality Powder Coatings into an established Atlanta-area industrial coatings provider, George Osentoski was ready to retire to Florida.
His objective was a smooth ownership transition that would protect the company's employees, customer relationships, operating reputation, and long-standing goodwill.
Sunbelt Atlanta, led by Dealmaker Doreen Morgan, built a targeted buyer universe and ran a confidential process designed to protect Quality Powder Coatings' employees, customers, and market position.
The process engaged 20 qualified buyers and generated two competing letters of intent, giving ownership a genuine choice between interested parties.
From launch to close, the transaction was completed in nine months, including the sale of the company's real estate.
The broader outreach helped surface buyers who may not otherwise have discovered the opportunity, while maintaining confidentiality throughout the sale process.
George Osentoski selected Marc Martinez and Ripio Coatings, LLC based on Martinez's corporate operating background, track record of success, ability to relate to large commercial customers, and strong cultural fit with the company's established team.
For Marc Martinez, the acquisition represented a deliberate transition from corporate leadership into business ownership, with an opportunity to apply his operating experience to an established industrial company.
Quality Powder Coatings operated in a fragmented Atlanta-area market made up largely of small independent shops, with only a limited number of providers equipped to handle larger commercial batch work.
That combination of a strong reputation, constrained commercial-grade capacity, diversified B2B demand, and an identifiable route to higher production created a straightforward growth thesis for prospective buyers.
Quality Powder Coatings' story shows how a reputation-driven industrial business can attract qualified buyers when its customer base, operating strengths, growth opportunities, and transition story are presented clearly. Sunbelt Atlanta runs confidential sale processes for owners of privately held businesses with no upfront fees.
Get a Business Valuation Talk With a DealmakerSince 1998, Sunbelt Atlanta has helped business owners across Georgia and the Southeast sell their companies confidentially and on their own terms. With more than 1,250 businesses sold, a no-upfront-fee, success-driven approach, and experience across industries including powder coating and metal finishing, Sunbelt Atlanta's team of Dealmakers guides owners through every stage of a sale.