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According to Pepperdine Private Capital Markets' Report, 31% of business sale engagements ended without a transaction in 2025. The top reasons were a valuation gap (26%), unreasonable seller/buyer demands (14%), and no market for the business (12%).
Doreen Morgan
Recent posts by Doreen Morgan
6 min read
How Buyers Evaluate Risk and What It Means for Your Valuation
If you plan to sell your business, you need to understand how a buyer evaluates risk because it will determine your valuation and deal terms. Most business owners focus on revenue and growth. Buyers focus on exposure. They look for anything that could weaken cash flow after closing or create instability in the transaction.
10 min read
Industry Multiples to Watch in 2026: Where Valuations Are Rising and Falling
What is your company worth right now? And more importantly, will it be worth more or less in 12 months? Valuation multiples are not moving evenly. Some sectors are attracting aggressive buyer demand. Others are quietly losing leverage. The difference can mean millions in realized equity.
6 min read
How to Avoid the Most Common Mistakes in Business Valuation Before You Sell
Think your business is worth a lot? So does every owner. But when real offers come in, that confidence often disappears. Valuation mistakes are one of the fastest ways to derail a sale.
7 min read
Roofing Companies: How to Sell Your Roofing Company for Maximum Value and Profitability
If you own a roofing business and are thinking about your next chapter, you may be wondering how to sell your roofing company the right way. Whether you’re planning retirement, pursuing a new venture, or simply exploring options, understanding the sale process can dramatically impact your profitability and final outcome.
10 min read
How to Build an Exit Timeline That Maximizes Your Business Sale
Selling a business is a major decision with long-term consequences. If you're planning to exit within the next one to three years, the real question is whether you’ve started preparing early enough to avoid costly mistakes.
11 min read
Want to Sell Your Business at Full Value? Start With Clean Financials
Buyers do not make offers based on hope. They make decisions based on your financials. If the numbers are weak, unclear, or disorganized, the deal will fall apart fast.
9 min read
Business Valuation Trends for 2026: Get Ahead of What Buyers Want
If you're planning to sell your business in 2026, start with a tougher question: What will buyers actually pay, and why?